The honest answers.

DaPlug is an AI music manager. It reads your streaming data, spots what’s working, drafts outreach to curators and press, timelines your next release, and shows you which cities to target—all in one workspace. Think of it as the strategy layer independent artists usually can’t afford to hire.

Both. It’s software with the intelligence of a senior manager built in. You still make the creative calls—DaPlug handles the analysis, the outreach drafts, the release planning, and the follow-through so you’re not doing all of it alone.

A small team of music executives, engineers, and researchers who’ve spent the last decade watching independent artists get outmaneuvered by labels with better data. We built DaPlug so the playing field looks different.

It analyzes your existing catalog, streaming behavior, city-level growth, save rates, playlist context, and social signals. Over time it learns the difference between your late-night listeners and your gym listeners, which songs your fans repeat, and which markets are heating up. The more you use it, the sharper it gets.

No. DaPlug is a subscription—a flat monthly or annual fee. We don’t touch your royalties, your masters, your publishing, or your merch revenue. Ever.

All streaming and social integrations use OAuth (industry-standard, revocable). Your data is encrypted in transit and at rest, isolated per-account, and never sold or shared with third parties. We’re SOC 2 process-oriented and building toward full certification.

Every recommendation shows the reasoning and the data behind it. Nothing runs automatically—you approve every move. If a suggestion misses, mark it and DaPlug learns for the next call.

No. Your data trains your DaPlug—city trends, audience patterns, what’s working for you. Aggregate anonymized industry signals inform the platform overall, but your specific insights stay yours.

Under five minutes. Connect Spotify for Artists, Apple Music for Artists, one or two socials, and DaPlug starts producing its first read within an hour. The full personalized picture takes about a week as it observes your patterns.

No minimum. DaPlug works whether you’re at 500 monthly listeners or 500,000—the moves change, the framework doesn’t. Some of our sharpest use cases are artists in the 1–10k range using DaPlug to break out.

That’s who DaPlug is built for. Every recommendation comes with a plain-English explanation of why. You’ll learn the mechanics of a modern release strategy by doing them, with DaPlug as your co-pilot.

Email support@daplug.ai for account issues. For strategy questions, DaPlug itself is your first line—ask it in-chat. For anything urgent, click Contact at the top of any page.